"The true celebration is seeing people’s messages to me, telling me that this video cheered them up or made them dance during such a tough period." ADI HALFIN
Our ride or die FREE THE WORK celebrate Lief today!
15 July 2020
"They are truly invested in joining us in our mission to uplift underrepresented creators, and it is such a joy to work with them."
One-Time-Only BERLIN screening of 'Honey Boy'!
28 February 2020
Catch Shia LaBeouf, Lucas Hedges, Noah Jupe and FKA Twigs on the big screen at Babylon Cinema.
'How to do an agency call' a guide by Margo Mars on FREE THE WORK
27 November 2019
Lief's Margo Mars breaks down ways she helps her clients prep for the call that could land them that game-changing gig.
FASTCOMPANY amplifies FREETHEWORK's message: underrepresented creators are here, have always been here, and aren’t going anywhere.
18 October 2019
isn’t it time we caught up to reality? ⏰
FREE THE WORK 👁️ is now live!
17 October 2019
Floria Sigismondi, comedian Zainab Johnson, actor/activist Riz Ahmed, head of Amazon Studios Jen Salke, Karyn Kusama and Clarissa Cruz of Entertainment Weekly join Alma at the launch Party.
Free The Work first 'How-to-Guide' by Margo Mars
22 July 2019
FREETHEWORK is a community of filmmakers, and talent discovery service aiming to connect underrepresented creators with those who hire.
"Music Videos with Mind-Blowing Visuals"
"Cinematic and Obscure Short Films"
Alma unveils FREETHEWORK at Cannes Lions with a panel "Reimagining Creativity through Free The Work".
18 June 2019
Alma Har'el joined P&G CMO Marc Pritchard, Iranian-American Oscar winning director Rayka Zehtabchi, Antonio Lucio, Global CMO at Facebook and actress, producer and director Natasha Lyonne to launch FREE THE WORK.
